Branding. Photography. Web Design. Graphic Design.
Project overview
With more than 31 years experienced in the industry, Paul Campbell had a clear idea of how he wanted to re-launch his kitchen makeover busines, Kitchen Smart. As a qualified cabinet-maker and joiner, Paul has an eye for detail and precision that his clients love.
He knew exactly who his target market was and asked us to create a digital presence for Kitchen Smart that was clean, professional and minimalistic.
What we did
We loved the opportunity to create a holistic presence for Paul – from branding and web to business cards and trailer signage.
Paul’s new branding was clean, minimal and unmistakenly about kitchens! We built a website that showed off Paul’s experience as a tradie, his approachability and the quality of his finished work. It needed to be easy to navigate, have a gallery for Before & After photos and provide an easy way for prospective clients to contact Paul.
With Kitchen Smart, you get quality finishes from a qualified tradesman. Everything is customised to suit you and your space. Collaborating with clients is something that Paul is good at, so we made sure we captured the warmth of that process. Further, Paul knew how important quality photos are when showcasing the final product, so we booked in a number of shoots at completed jobs and projects that were underway.
“I had Jodie and her wonderful team help change my business image and her experience and knowledge gave me insights to what was possible. Professionalism and creativity 1st class all the way.”
Paul, Kitchen Smart
